And the blank page stares back. Taunting you.
How often have you been slain with this situation:
You sit down to craft killer copy for a client. Or need to pull from your mind some insight that really communicates your heart and mind at the moment…
And if you were driving, speaking into your iPhone recorder… or to [...]
At ThoughtOffice, we’ve made a real emphasis on helping users move from “idea hamsters” to producers. Why? Because in the real world, it’s APPLIED CREATIVITY that moves us forward. Now, this is not being critical of true artists. People who have the freedom to create with no end game in sight are great. But in my world, we have to create something of value that people will exchange for some other value (money, for instance).
How does ThoughtOffice Compare to MindMapping? First, let me state I’m a big fan of visualization of ideas. Get me within 10 feet of a whiteboard and I can’t help but grab a dry erase pen, pop the cap and start doodling. I’ll share where that came from someday. Suffice to say, when your big brother is on stage making a presentation and you just KNOW you can do better, you grab the pen and prove it…
I can imagine the eyebrows going up all over the Internet, the quizzical looks, the frantic Google searches on "The Columbo Principle". Allow me to explain myself.
For those of us old enough to remember Detective Lieutenant Columbo, masterfully played by Peter Falk, in his rumpled raincoat and battered Peugeot convertible, we will also [...]
The shower is such a natural place to brainstorm. The pink noise (see the video for Kaki King’s rendition of that sound… brilliant!), the cocoon-like warmth, the echoes, the absence of digital media to distract us. My greatest challenge has been remembering and then capturing shower brainstorms so they could actually be put into action.
Creativity and innovation come from asking all sorts of questions. Either previously unasked, or just asked from a fresh perspective.
As anyone who follows this blog knows, we are Big Fans of Big Science. The more it looks like Star Trek, the better we seem to like it. This time, I’d like to share a little update on one of our favorite projects, the Large Hadron Collider at CERN.
The Large Hadron Super Collider at CERN is just about to go live. This summer ought to see a massive number of sparks flying at the subatomic level. New microphotographs of protons smashing together at 99.99999% of the speed of light (186,282.46 miles per second in a vacuum, if I remember correctly from my youth).
The folks over at Wired Magazine (a perennial favorite at ThoughtOffice Towers) have put together a fascinating behind-the-scenes look at the creation of the soundtrack for a new video game, Infamous, due out soon. Check out the video.
